Wednesday, May 18, 2022

Luxury Car Maker Aston Martin Signs A Deal With Britishvolt to Develop The Next High-Performance Battery Technology

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The two companies officially signed a memorandum of understanding that would have them co-create the next high-performance battery technology meant to revolutionize the growing electrified transportation. Aston Martin, the pioneer in exquisite and luxury cars has been operational for over a century and is planning to produce its first EV in 2024 which will mark the beginning of its portfolio plan of becoming fully electrified by 2030. 

For Britishvolt, this comes after another partnership with Lotus in January focused on developing custom and high-performance lithium-ion batteries for Lotus’ sports cars. 

The two engineering pioneers signed the agreement on Monday, 7th March 2022. In a press release, Orral Nadjari, Chief Executive Officer and Founder of Britishvolt underscored the importance of how a luxury brand like Aston Martin values sustainable and custom batteries. 

“For a prestigious marque such as Aston Martin, staying true to its world-renowned brand of ultra-luxury, high-performance vehicles, whilst transitioning to electrification, means insisting on customized, sustainable battery cell technology that pushes the boundaries of performance. Britishvolt is excited to be collaborating with Aston Martin, helping accelerate that switch to electrification – I believe we make formidable partners,” said Orral Nadjari.

In this deal, Aston Martin remained optimistic as stated by the CEO, Tobias Moers. “Working together with Britishvolt, I believe we can create new technologies to power benchmark-setting Aston Martin electric cars that will match our reputation for high performance and ultra-luxury with the highest standards of sustainability,” said Tobias while taking pride in the overall ambition of becoming a leader in the UK’s ultra-luxury sustainable business. 

Britishvolt specializes in developing lithium-ion battery cell technology. It’s one of the fastest-growing startups in the country after successfully closing multiple rounds of funding. Among the fundings is a £40m from Glencore, a global diversified natural resource company, earlier this year in a new partnership aimed at building a battery recycling ecosystem in the UK and another £1.7bn of private capital. Inside Britishvolt’s massive ambitions is the construction of Britain’s first full-scale Gigaplant in Northumberland with the first phase of production set to commence in 2024. 

Getting EVs off the forecourt has become relatively easier as demand shoots every day. With the market becoming competitive, automakers have to take an extra mile in creativity to stand out and this partnership is nothing less than the beginning of a new dawn for Aston Martin’s transition journey.

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Samuel Nyiro
Samuel Nyiro
Samuel is a staff writer at Peres Daily, Israel Now News, and Breaking 9 to 5. He focuses on the big picture by sifting through the web to make sense of the ever-growing information. If he isn't racking his brain to produce the next article, he is getting his hands 'dirty' in Blender.

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